"We doctor shoes. We heel them, we save their soles and attend their dyeing." So goes the motto of Herman Shoe Repair, a mom-and-pop outfit run out of a converted old house in the Heights. The place, owned by veteran boot repairman Herman McCarty, is pungent with the smells of leather and polishes, the way any good shoe clinic should be. What sets Herman apart is the quick, dependable service and the reasonable rates. Resoling boots starts at $41.50, and takes up to two hours. Old boots return transformed to their former glory, with sturdy soles, attractive heels and impeccable stitching. Herman's dedication to his clients leaves him little time for anything else. When asked for some basic facts about his business, a harried McCarty replied, "I ain't got time for this right now. I've got customers."

Jim Burwell Rover Oaks Pet Resort offers boarding, grooming, classes and all the other amenities available at today's high-end pet facilities. But more important than the expensive clippers and gourmet dog food is owner-founder Jim Burwell, who has an uncanny ability to communicate with dogs. Not some weird "dog guy," he's more a gentle "dog whisperer." Even when coaching large groups of animals, his soothing tone and gentle demeanor have pooches eating out of his palm. Burwell can take on spastic Jack Russells or bossy, burly boxers and gentrify them into well-mannered mutts. (Does he secretly stash a steak in his pocket?) His pleasant persona is so reassuring, you wouldn't have a problem leaving your kids with him, much less your golden retriever. Burwell's Rover Oaks is the perfect place to let the dawgs out.

Though not expected on the market before early next year, FrogPad, developed by Houston-based FrogPad L.L.C., could revolutionize the exploding market for wireless Web technology. While the gadgets -- smart phones, handheld PCs and personal digital assistants, like the Palm -- are getting smaller and more sophisticated, manufacturers have yet to figure out how to incorporate a practical, easy-to-use keypad that allows the full range of letters and numbers to be entered. Smaller than a pocket paperback, the FrogPad offers the same functions as the traditional 104-key "Qwerty" keyboard, but with only 19 keys. The secret is in the location of keys for the 15 letters used most frequently, which, combined with four secondary keys, allows for easy one-handed use. FrogPad is relatively effortless to master: Users can learn how to type 40 words per minute in ten hours, compared to the 56 hours it takes on a traditional keyboard. The first widespread use of FrogPad likely will be on cellular phones. Inventor Kenzo Tsubai and his partner, Linda Marroquin, recently met in Helsinki with representatives from Nokia, whose strategy, according to its 1999 annual report, is to combine mobile phones and PCs into a single "personal communication tool."

We don't know about your pets, but ours don't like to take medication. At all. We have the battle scars to prove it. Instead of buying cases of first-aid ointment to heal all the wounds received while trying to administer medication to our asthmatic cat, we discovered it's cheaper and easier to call BCP Veterinary Pharmacy. They work wonders with asthma medication, insulin, antibiotics -- you name it. Instead of wedging a pill between little FiFi's clenched teeth as she scratches every inch of you to get free, you can give little FiFi a VetChew, a medicated treat flavored with chicken, tuna, shrimp, liver, beef, seafood or even fruit flavors. If little FiFi is too finicky, you can get the medication in a transdermal gel, which you rub into your pet's ear, where it is absorbed. BCP is the brainchild of Houstonian Jennifer Gimon, R.Ph., who now boasts clients in homes, wildlife refuges and zoos all over the globe.

For a bakery, St. Honoré is located in a weird place: inside an Asian mall that is perpetually empty, its escalators moving and moving nobody at all. Never mind, though. Just head straight to the bakery on the first floor, with the window display of a huge gingerbread-houselike Chinese palace, layered in icing. St. Honoré bakes delightful French-style cakes, multicolored cake rolls, bite-sized icing-topped desserts, fragrant raisin bread, all sorts of rolls with coconut and pudding fillings, and a yummy bolo (pineapple) bun. They also serve up simple lunches like ham-and-egg croissants, and ground onion and beef baked inside croissants. (Which is actually a lot tastier than it sounds.)

Jerry Turner doesn't fit the wrecker-driver profile. Towing cars is a cutthroat kind of business, but Turner just isn't a cutthroat kind of guy. He'll advise drivers at accident scenes, for example, of their right to refuse his assistance and to select the wrecker company of their choice. If he sees a towing scam at a sporting-event parking lot, he'll warn unsuspecting drivers of the danger. If he hooks you up and you have a legitimate excuse, he won't shake you down for the tow fee before releasing your car. If he does tow you, there are no hidden fees or extortionate prices to confront. He can recommend a good, honest mechanic. He's even an interesting conversationalist with an engaging laugh. Despite these qualities, or perhaps because of them, Turner has built a following of breakdown victims who insist on dialing his number when the engine quits.

Christopher's Fine Wines The former Christopher's Wine Warehouse may have a new name and location, but the selection, ambience and staff expertise carry on in the tradition of excellence that longtime customers appreciate. Christopher Massie has been in the business for 20 years, so he knows his stuff. And if you hang out long enough at his shop, you will too. Oenophiles will delight over the wide selection, including labels from Europe, Australia, South Africa and New Zealand. And bottles start at $10.99, so you don't have to break the bank. For those whose knowledge of wines is limited to the sweet nectar of Boone's Farm, Christopher's hosts a weekly wine seminar and frequent wine tastings. Private parties are also welcome.

Meandering the aisles of Droubi's with Arabic music in the air, one can imagine wandering through a Lebanese open market, only with air-conditioning. The aroma of constantly baking bread that is sold still warm, a myriad of bulk herbs and spices sold by the pound and the daily lunch specials of Lebanese food sold in the grocery's small dining area keep the nose twitching and the mouth watering. The expansive family-owned grocery is a mystery tour for Anglo customers who know neither the language nor the alphabet and can only hope for a picture of the product on the label, but "tourist shoppers" eventually find what they're looking for. The deli is easier -- you just need to know how to point -- but the vast selection of feta, olives and pickled vegetables (including eggplant) requires at least some agonizing. Fresh hummus and baba ghanoush, so popular they must be made several times a day, are inexpensive and tasty, as are the kibbe, cabbage rolls and stuffed grape leaves. While the prospect of visiting the war-torn Middle East might be a little unnerving, taste buds can still take a vacation here.

Legend has it that Fred once threw a couple out of Rudyard's because they ordered only water. All right, so it sounds a little harsh. Actually, it's comforting. The world is full of bartenders who are willing to give you free water, listen to your stupid problems and shake their heads sympathetically. But not Fred. He's too busy serving your pathetic ass some cold beer to mess with that nonsense. If you need a quality drink and some witty banter and you need both right away, Fred is your man. Plus, he's a bartender you can trust because he actually drinks the bar's liquor and hangs out there when he's not working. You'll usually find him throwing darts, dressed in his well-worn Montrose Beer and Gun Club T-shirt. Yes indeed, Fred is a drinker's bartender if ever there was one. Just don't order only water.

Every shop's stock of booze pales in comparison to the famed downtown Spec's, where enthusiasts can spend hours browsing among the thousands of bottles of wine from every region of every alcohol-producing nation in the world. But most people don't have hours to browse, and the massive selection can overwhelm the average couple-of-liters-a-week consumer. Not to mention, for example, the impossibility of distinguishing between the 436 varieties of cabernet with hints of currant and blackberry, or calculating the subtle differences between a 90 and a 91 rating by Wine Spectator. A more manageable but equally satisfying option can be found at the satellite Spec's on Holcombe, which offers no small selection of vintage wines, real ales and superior spirits to choose from, yet can be navigated during a lunch break or rush hour. The staff is knowledgeable and friendly, and the place retains the snobless, relaxed atmosphere of its big brother. Though ideal for that perfect, affordable complement to the evening meal, the Holcombe Spec's is happy to accommodate if only a three-figure burgundy, rare single-malt scotch or other showpiece will do.